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	<title>Gosia Clark &#124; Blog</title>
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	<description>Ideas, thoughts, observations about marketing, design, art, life &#38; environment</description>
	<pubDate>Wed, 22 Apr 2009 20:18:23 +0000</pubDate>
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		<title>My Blueberry Nights</title>
		<link>http://gosiaclark.com/WordPress/?p=64</link>
		<comments>http://gosiaclark.com/WordPress/?p=64#comments</comments>
		<pubDate>Wed, 22 Apr 2009 20:11:02 +0000</pubDate>
		<dc:creator>Gosia Clark</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gosiaclark.com/WordPress/?p=64</guid>
		<description><![CDATA[Kar Wai Wong&#8217;s another beautiful film about love. It caught my attention for two reasons. First - vivid characters, struggling with emotions so intense you can&#8217;t escape feeling of the overwhelming tension. A cop, saparated from his wife - still desperately in love with her, a poker player on the run from her dad - [...]]]></description>
			<content:encoded><![CDATA[<p>Kar <img class="size-full wp-image-68 alignright" title="My Blueberry Nights" src="http://gosiaclark.com/WordPress/wp-content/uploads/2009/04/myblueberrynights1.jpg" alt="My Blueberry Nights" width="220" height="298" />Wai Wong&#8217;s another beautiful film about love. It caught my attention for two reasons. First - vivid characters, struggling with emotions so intense you can&#8217;t escape feeling of the overwhelming tension. A cop, saparated from his wife - still desperately in love with her, a poker player on the run from her dad - realizes her true feelings after loosing him, and finally a broken-hearted girl in a search for true love, but blinded to realize its right there in fornt of her. Second - the beautiful sound track and excellent performances from Norah Jones, Natalie Portman, Rachel Weisz, Jude Law and David Strathairn. High quality chick flick!!!</p>
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		<title>17.4% Gender Gap</title>
		<link>http://gosiaclark.com/WordPress/?p=49</link>
		<comments>http://gosiaclark.com/WordPress/?p=49#comments</comments>
		<pubDate>Wed, 04 Mar 2009 23:47:19 +0000</pubDate>
		<dc:creator>Gosia Clark</dc:creator>
		
		<category><![CDATA[Life]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://gosiaclark.com/WordPress/?p=49</guid>
		<description><![CDATA[Today a bit from the social marketing corner&#8230; (or lack of it)
Sad statistics from Europe&#8230;
In the European Union, which set out its principle of equal pay for equal work 50 years ago, gross hourly wages for men were 17.4% higher than for women in 2007 (The Economist, 2009 - for comparison world average is 16%)
More [...]]]></description>
			<content:encoded><![CDATA[<p>Today a bit from the social marketing corner&#8230; (or lack of it)</p>
<p><a href="http://www.economist.com/daily/news/displaystory.cfm?story_id=13215844&amp;fsrc=nwl"><img class="alignright size-medium wp-image-56" title="Gender Gap in Europe" src="http://gosiaclark.com/WordPress/wp-content/uploads/2009/03/gendergap1-300x266.jpg" alt="Gender Gap in Europe" width="300" height="266" /></a>Sad <a href="http://www.economist.com/daily/news/displaystory.cfm?story_id=13215844&amp;fsrc=nwl">statistics</a> from Europe&#8230;</p>
<p><em>In the European Union, which set out its principle of equal pay for equal work 50 years ago, gross hourly wages for men were 17.4% higher than for women in 2007</em> (The Economist, 2009 - for comparison world average is 16%)</p>
<p>More sad news:<br />
<em>Many believe education is the key to closing the gap, but on the contrary, one<br />
of the most sobering findings of this report is that more educated women<br />
often find themselves on the wrong side of an even bigger pay gap.</em> (<a href="http://www.ituc-csi.org/IMG/pdf/gap-1.pdf">The Global<br />
Gender Pay Gap, ITUC, International Trade Union Confederation,<br />
February 2008)</a></p>
<p>and a double edge-sword comes here:</p>
<p><em>While globalization can sometimes appear to be narrowing the gender gap –<br />
in fact women’s pay is not rising at all, instead the increasingly competitive<br />
global labour market is responsible for driving down the wages of men. </em>(<a href="http://www.ituc-csi.org/IMG/pdf/gap-1.pdf">The Global<br />
Gender Pay Gap, ITUC, International Trade Union Confederation,<br />
February 2008)</a></p>
<p>I can&#8217;t help, but wonder why? Next thing are all the creative ideas&#8230; (I know world isn&#8217;t perfect, but) it seems like this is a good cause for a social marketing campaign targeted to all these ambitious, hard-working collage students (of both genders&#8230;).<br />
P.S. Another question is who makes these paycheck decisions - CEOs, HR Departments, Presidents?  I am really curious about the rationale!</p>
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		<title>Lights Out - Earth Hour &#124; Saturday, March 28, 2009, 8:30pm local time</title>
		<link>http://gosiaclark.com/WordPress/?p=17</link>
		<comments>http://gosiaclark.com/WordPress/?p=17#comments</comments>
		<pubDate>Sun, 01 Mar 2009 20:37:34 +0000</pubDate>
		<dc:creator>Gosia Clark</dc:creator>
		
		<category><![CDATA[Design]]></category>

		<category><![CDATA[Environment]]></category>

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		<description><![CDATA[I love to be part of this great initiative! Plus another wonderful poster by Shepard Fairey.
]]></description>
			<content:encoded><![CDATA[<p>I love to be part of this great <a title="Earth Hour" href="http://www.earthhourus.org">initiative</a>! Plus another <a href="http://www.earthhourus.org/images/shepard_poster.jpg">wonderful poster</a> by <a title="Shepard Fairley" href="http://obeygiant.com/headlines/obama">Shepard Fairey.</a></p>
<div id="attachment_18" class="wp-caption alignnone" style="width: 222px"><a title="Shepard Fairey - Vote Earth poster for Earth Hour" href="http://www.earthhourus.org/images/shepard_poster.jpg"><img class="size-medium" style="border: 0pt none; margin: 0px;" title="Shepard Fairey | Vote Earth Poster" src="http://gosiaclark.com/WordPress/wp-content/uploads/2009/03/shepard_poster1-212x300.jpg" alt="Shepard Fairey - Vote Earth poster for Earth Hour" width="212" height="300" /></a><p class="wp-caption-text">Shepard Fairey - Vote Earth poster for Earth Hour</p></div>
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		<title>Quest(ions) to happier Monday mornings</title>
		<link>http://gosiaclark.com/WordPress/?p=4</link>
		<comments>http://gosiaclark.com/WordPress/?p=4#comments</comments>
		<pubDate>Mon, 23 Feb 2009 04:38:13 +0000</pubDate>
		<dc:creator>Gosia Clark</dc:creator>
		
		<category><![CDATA[Life]]></category>

		<category><![CDATA[Work]]></category>

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		<description><![CDATA[(from Monster.com, Discover the Work You Were Born to Do, By  James Gonyea)]]></description>
			<content:encoded><![CDATA[<p>Few good questions to ask yourself (if your inner voice is telling you to quit what your doing and move on to a better life&#8230; <img src='http://gosiaclark.com/WordPress/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /><br />
What subjects do you most enjoy reading about?<br />
What television or radio programs do you most enjoy?<br />
What are your favorite hobbies or pastimes?<br />
What type of volunteer activities do you prefer?<br />
What subjects do you enjoy discussing with friends?<br />
What subjects come to mind when you daydream?<br />
What were your favorite school subjects?<br />
If you ran the world, what changes would you make?<br />
If you won a million bucks, what would you do with it?<br />
Who are your favorite kinds of people?<br />
How would you like to be remembered after your death?<br />
How would you describe your political beliefs?<br />
Who do you most admire in life and why?<br />
What tasks have brought you the most success?<br />
What tasks do you think you could do well that you haven&#8217;t yet done?</p>
<p>Then complete these statements</p>
<ul>
<li>I am mainly interested in…</li>
<li>I believe most in…</li>
<li>I most value…</li>
</ul>
<p>And then the most difficult one</p>
<ul>
<li>For a good life, I feel I need…</li>
</ul>
<p><span style="color:#333333;">(from Monster.com, Discover the Work You Were Born to Do, By  James Gonyea)</span></p>
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